Why Obama Beat Romney In Fundraising For First Time Since April

Team Obama beat Team Romney in fundraising for August, $114 million to $112 million, according to figures released by both campaigns early Monday.

It’s the first time the Obama ­campaign and the various Democratic committees with whom they jointly fundraise have brought in more money than their opponents since April. And the Obama campaign is shouting from the rooftops.

Team Romney was also no slouch in the fundraising department. In fact, both campaigns posted record-high monthly fundraising totals.

“I’m not that concerned about the money, because a large percentage of ad buys has already been made in the battleground states by the presidential campaigns and the third-party interest groups,” meaning the political action committees, says Republican strategist Ford O’Connell.

The point, he says, is that fundraising is more critical for Obama at this stage than for Romney.

“What is cause for concern, if you are a Republican, is that with 57 days to go in the election, Team Romney has not found a way to break through in the battleground states, especially Ohio,Virginia, and Florida,” Mr. O’Connell says. “And they can't lose any one of those states and win the White House. The electoral map is narrowing by the day, hence the ad buy in Wisconsin.”

Early voting begins in Iowa on Sept. 27 and Ohio on Oct. 2. So when the first presidential debate – Romney’s best chance to shake up a race that now tilts in Obama’s direction – takes place on Oct. 3, some voters will have already cast ballots.

Read more from Linda Feldmann at The Christian Science Monitor

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Analysis & Political Strategy