Romney's Trump Card In Mich. A Risky Gamble

Enlisting Donald Trump — best known for the catchphrase “You’re fired!” — in Michigan is a risky move in a state ravaged with 9 percent unemployment, but the reality TV star’s straight talk could be just what Mitt Romney needs to sideline the surging Rick Santorum, pundits told the Herald.

Trump has been booked for radio interviews in the Wolverine State every day this week to promote Romney as his campaign struggles to close a gap with Santorum a week before the must-win primary.

Whether Romney’s Trump card will be a bold success or a colossal failure is as unpredictable as a “Celebrity Apprentice” boardroom outcome, political observers said.

“Trump does one thing that Romney does not — exude passion and charisma,” said unaligned Republican strategist Ford O’Connell, who worked on the 2008 John McCain/Sarah Palin campaign. “Romney needs Trump right now because he needs someone to throw the whole kitchen sink at Santorum.”

The arrangement seems to at least work out well for one party — Trump.

“With The Donald, you’re always playing with fire,” O’Connell said. “Trump wants to keep one political foot in the door.”

Read more from Chris Cassidy at the Boston Herald

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published this page in In The News 2012-02-21 00:44:00 -0500
Analysis & Political Strategy