Romney Cedes Hispanic Media To Obama ... For Now

George W. Bush understood the importance of Hispanics, Team Romney needs to catch on - particularly from an electoral standpoint. NBC's First Read has more:

Republicans are not on air on Hispanic media AT ALL so far, according to NBC/Smart Media Delta. President Obama, on the other hand, is going unchecked for two weeks, spending $435,000 – and $730,000 total so far this cycle – through mid-May with Hispanic media buys in Denver, Las Vegas, Orlando, Tampa, and Miami. If the president is wining by huge margins with Hispanics and women (more on that below), the math becomes very precarious for Romney. Look at those states where the president is advertising: Colorado, Nevada and Florida. Can Romney win the White House without winning at least ONE Western state?

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published this page in In The News 2012-05-03 12:31:00 -0400
Analysis & Political Strategy