Romney 2012 Works To Avoid McCain 2008 Traps

From Politico's Mike Allen and Jim Vandehi:

The strategy [for Team Romney]: Whatever McCain did, do the opposite.

Many of the current strategy discussions are centered on not falling into the traps McCain did: looking wobbly as a leader and weak on the economy in the final weeks of the campaign. The private discussions include ruling out any vice presidential possibilities who could be seen as even remotely risky or unprepared; wrapping the entire campaign around economic issues, knowing this topic alone will swing undecided voters in the final days; and, slowly but steadily, building up Romney as a safe and competent alternative to President Barack Obama.

McCain, according to Romney advisers, blew it on all three scores. And of the three, the most conscious effort by Romney’s team to do things differently will be in the vice presidential selection process. One Republican official familiar with the campaign’s thinking said it will be designed to produce a pick who is safe and, by design, unexciting — a deliberate anti-Palin. The prized pick, said this official: an “incredibly boring white guy.”

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published this page in In The News 2012-05-14 11:00:00 -0400
Analysis & Political Strategy